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Sometimes First Impressions are the Only Impression One Gets to Make

May 17, 2010

[FERNDALE] – How to make a good first impression is the focus of a seminar on “Looking at Your Store with New Eyes” to be held on Wednesday, June 2, 2010 at 7:00 p.m. at the CVI Building in Ferndale.  The seminar is sponsored by Sullivan Renaissance and the Sullivan County Chamber of Commerce.

A panel of local experts will share their years of retail and design experience to offer helpful and practical suggestions to make ones store more appealing to new customers and help retain existing ones.  The panel includes:

  • Kate Kennedy, design professional and former owner of Goode & Plenty in Jeffersonville
  • Lisa Lyons, owner of Morgan Outdoors in Livingston Manor
  • Joe Tinari, owner of the Fosterdale Motor Lodge

“As summer approaches, merchants begin to prepare for an influx of visitors to Sullivan County. We restock our shelves, but sometimes forget to consider how our business might look to someone visiting for the first time,” said Richard Sush, Community Organizer for Sullivan Renaissance, and the seminar’s moderator. “Over time, gradual changes occur that influences a customer’s decision to enter.  Customers will notice normal wear and tear much more quickly than those of us who are there every day.  This seminar will help you to look at your store with ‘new eyes’.”

Merchants are encouraged to bring a picture of their own storefront for targeted suggestions.

Space is limited, pre-registration is requested.  Refreshments will be provided.  For more information or to register, contact Sullivan Renaissance at or 845-295-2445.

Sullivan Renaissance is a beautification and community development program principally funded by the Gerry Foundation.  Additional funding has been secured by NYS Senator John J. Bonacic and Assemblywoman Aileen M. Gunther.  Sponsorships have been provided by WSUL/WVOS for Category A projects and by Bold Gold Media Group/Thunder 102 for Category B projects.