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TOURISM EXPERT TO GIVE KEYNOTE

Benefits of Beautification to Economic Development and Tourism

February 9, 2011

[FERNDALE] – This year’s Sullivan Renaissance Winter Conference and Expo will focus on the positive effects of community beautification on economic development and tourism.  The conference will be held on Saturday, February 26 at the CVI Center in Ferndale. 

The keynote address will be delivered by Dr. Peter Tarlow, an international consultant on the positive effects of community beautification.  He is an ordained rabbi; a professor in the Humanities Division of Texas A&M University; and a specialist in tourism, economic development and the impact of crime and terrorism on the tourism industry.  He is the founder and president of Tourism & More, Inc. and also serves as the Executive Director of the Texas Chapter of the Travel and Tourism Research Association.

“Beautification isn't simply planting flowers or creative landscaping, but a call to develop strong community ties and enhance interpersonal communications skills,” Dr. Peter Tarlow said.

Dr. Tarlow’s fluency in many languages enables him to speak throughout the world.  He lectures frequently on current and future trends in the tourism industry, rural tourism, economic development, the gaming industry, issues of crime and terrorism, the role of police departments in economic development, and international trade.  In addition to the keynote address, Dr. Tarlow will present a workshop on “Making the Most of Your Assets.” 

The conference features exhibits and workshops on garden design, trees for public places, community gardens, recruiting volunteers, cultivating leaders, partnering with young people and economic development.  It will also outline the new 2011 Sullivan Renaissance grant program and have applications available.

Recipients of the 16th Annual Sullivan First Achievement Awards – to be recognized at the conference – will soon be announced.  Attendees will have an opportunity to vote for their favorite exhibit.  Door prizes will be awarded at the conference conclusion. 

The conference begins at 8:00 a.m. with breakfast and registration.  The program starts at 9:00 a.m. and runs to 1:00 p.m.  Workshops include:

·         The Experience of Volunteering – Ellen Lutvak: What makes a person volunteer and stay with an organization from year to year?  This workshop will present tried and true ways to recruit, retain and reward volunteers in your community. 

·         Cultivating Community Leaders – Elaine Fettig, Matt Migliaccio, Matt Dorcas: Even when an organization has volunteers, resources and a plan, it still needs effective leadership.  How does it find the right people to head its various committees?

·         Community Gardens/CSAs – Olivia Lightle, Greg Schwartz: Community gardens bring neighbors together, offer a gathering space, and are a source of healthy food.  Community Supported Agriculture (CSA) is a way for people to invest directly in local farms.

·         Trees for Public Places – Tom Manza, Paul Manning: Trees are wonderful additions to public spaces.  This workshop will discuss the value and benefit of trees for gardens, parks, streetscapes and building enhancements; and which are best to use in Sullivan County.

·         Garden Design I – Design is FUNdamental – Mary Lewis: Identify the components of good garden design; utilize design components to develop a garden plan; and develop a computer-assisted or free-hand garden design for a garden site design.

·         Garden Design II – The Real Dirt – Mary Lewis: Identify soil nutrients and how they affect plant health; explain benefits of soil testing and how to prepare samples for testing; create a “Get Ready for Spring” checklist and a “Bucket List” for a garden site.

·         Reaching Out Through Your Windows – Alan Sorensen, Vivian Multari-Ginsberg: Beautiful storefronts can enhance Main Street’s appearance, while reaching out and drawing in customers.  Cost effective ways to spruce up storefronts and reduce window clutter.

·         Making the Most of Your Assets – Dr. Peter Tarlow: How a community can utilize its facilities to the best of its advantage and target populations that will appreciate what they currently have.

·         Youth-Adult Partnership: What Does It Take? – Amanda Galigher-Speer: Learn how to view youth holistically, recruit and retain young people, support their efforts and maintain involvement – using materials from “Advancing Youth Development” curriculum.

·         Dig Art! Cultivating Creativity in the Garden – Susan Dollard: Cornell Cooperative Extension project guide for educators working with youth to integrate gardening with the arts, teach ecological literacy and inspire new enthusiasm for garden-based learning. 

Workshop space will be limited to the first registrants.  To sign up on-line, go to www.sullivanrenaissance.org and click on the Sullivan Renaissance Rooster at the top of the page.  To obtain a workshop registration form, call Sullivan Renaissance office at 845-295-2445.  To send in a registration form, email to sgonzalez@sullivanrenaissance.org; fax it to 845-295-2746; or mail to Sullivan Renaissance, c/o Gerry Foundation, PO Box 311, Liberty, NY 12754.

This is a recycling event; appropriate receptacles will be provided for attendees.

Sullivan Renaissance is a beautification and community development program principally funded by the Gerry Foundation.  For more information, call 845-295-2445 or visit the website at www.sullivanrenaissance.org.